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Bruce Headshot_Kristin Lamy

Bruce Friedrich

Co-Founder & Executive Director, The Good Food Institute

Bruce Friedrich is co-founder and executive director of The Good Food Institute (GFI), a nonprofit organization that promotes innovative alternatives to industrial animal agriculture.

Bruce oversees GFI’s global strategy and operations, working with directors, international managing directors, and staff to ensure that GFI is maximally effective at implementing programs that deliver mission-focused results. Bruce is a TED Fellow, Y Combinator alum, and popular speaker on food innovation. He has penned op-eds for the Wall Street Journal, USA Today, Los Angeles Times, Wired, and many other publications. He has appeared on The Today Show, NBC Nightly News, CBS Evening News, TED Radio Hour, and a variety of programs on MSNBC, Fox News, and CNN. Bruce’s TED talk has been viewed more than 1 million times. He co-authored two books, contributed chapters to seven more, and has written seven law review articles. He graduated magna cum laude, Order of the Coif, from Georgetown Law and also holds degrees from Grinnell College, Johns Hopkins University, and the London School of Economics.

Other Speakers & Moderators

TomXYZTom Mastrobuoni
_Grant Recipient_0000_Gareth SullivanGareth Sullivan
_Speaker_0010_Jian LiJian Li
Lavanya AnandanLavanya Anandan
UmaVUma Valeti, MD
Patty TrevinoPatty Trevino
Sophie EganSophie Egan
_Speaker_0010_SethGoldmanSeth Goldman
Sara YoungSara Young
Ann-VenemanAnn Veneman
OK-Evan-Square-2Evan Rapoport
Maisie GanzlerMaisie Ganzler
Gil PhippsGil Phipps
_Speaker_0010_Vince SewaltVince Sewalt
Mohammed OufattoleMohammed Oufattole
Marcus KeitzerMarcus Keitzer
Christy LeborChristy Lebor
Didier-white backgroundDidier Toubia
_Speaker_0010_MarkMatlockMark Matlock
Eric ChristiansonEric Christianson
CelesteSchietingerCeleste Holz-Schietinger, PhD
Sandhya SriramSandhya Sriram
Chuck MuthChuck Muth
Kelvin NgKelvin Ng
Rosie WardleRosie Wardle
Jaime AthosJaime Athos
LisaFLisa Feria
LouCLou Cooperhouse
Stephanie FeldsteinStephanie Feldstein
_Speaker_0001_Chatrathi_Kris_2018-1_WEBKris Chatrathi
Max ElderMax Elder
BarbSBarb Stuckey
Shir FriedmanShir Friedman
Thomas JonasThomas Jonas
Dilrukshi ThavarajahDilrukshi Thavarajah
Varun DeshpandeVarun Deshpande
Darren StreilerDarren Streiler
Amy RowatAmy Rowat
James JoaquinJames Joaquin
Niya-GuptaNiya Gupta
Dan Altschuler MalekDan Altschuler Malek
Michele FiteMichele Fite
Jessica AlmyJessica Almy, Esq.
Costa YiannoulisCosta Yiannoulis
David LipmanDavid Lipman
Liz SpectLiz Specht, PhD
JoshTJosh Tetrick
DeeptiKDeepti Kulkarni
David WelchDavid Welch, PhD
Anubhav S. GoelAnubhav Goel
Brian-PlattnerBrian S. Plattner
Anja SchwenzfeierAnja Schwenzfeier
_Speaker_0010_michael_kleindl-014-Edit-Edit-2Michael Kleindl
Yuguo LeiYuguo Lei
_Speaker_0010_David BenzaquenDavid Benzaquen
20190423_132532Christopher Kong
Ando Close Up Photo ID GlassesAmadeus Driando Ahnan
Andy-BassAndy Bass
christieaug2015Christie Lagally
blair.crichton.hsbc.com_2Blair Crichton
SriArtham profile cropSri Artham
Barcelona 26.04.2019 Entrevista para +Emprendedores a Giusseppe Scionti, creador de un filete vegano con textura muy parecida a la de la carne e imprimible con impresora 3D. Fotografia Albert BertranGiuseppe Scionti
Nathaniel-PopperNathaniel Popper
Regan-MorrisRegan Morris
JacobBungeJacob Bunge
_Moderator_0000_Adam Rogers_Jenna Garrett_Mar19_01Adam Rogers
Brodwin-2Erin Brodwin
_Moderator_0000_Kristy Hamilton HeadshotKristy Hamilton
JeffJeff Bercovici
Janelle BitkerJanelle Bitker
EZRAKLEINEzra Klein
LesleyMcClurgLesley McClurg
John CumbersDr. John Cumbers
Elaine-WatsonElaine Watson
brian-cooleyBrian Cooley
Peter StogiosPeter Stogios, PhD
Filiz KokselFiliz Koksel
Ivana GadjanskiIvana Gadjanski
Mario MartinezMario Martinez, PhD
Beth ZotterBeth Zotter
RSMRicardo San Martin, PhD
Petra HangaPetra Hanga, PhD
Mari-Liis TammikMari-Liis Tammik
NAVIGATION
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Twitter Highlights
  • While there are hurdles to overcome, signs point to China being "on the cusp of a plant-based-protein revolution th… https://t.co/V0L2ZM7n6A
    about 12 hours ago
  • In some ways, Chinese consumers are primed to embrace plant-based alternatives to conventional meat, eggs, and dair… https://t.co/ZrfAyKId04
    about 12 hours ago
  • Chinese competitors are now jostling with international food conglomerates like @Nestle, @Unilever, and @Cargill fo… https://t.co/elaKr0R8Bo
    about 12 hours ago
RSS Latest from GFI
  • Top Eight Alternative Protein Trends to Watch in 2021 January 7, 2021
  • GFI’s Top 20 Moments for Alternative Proteins in 2020 December 21, 2020
  • GFI’s ATLAS Tool Helps Alternative Seafood Entrepreneurs Prioritize Seafood Species December 9, 2020
  • The First Head of Government to Taste Cultivated Meat Takes Modern-Day Space Race to New Heights December 8, 2020
  • How New Feed Innovation Can Build the Future of Alternative Seafood December 4, 2020
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Due to the Covid-19 crisis, GFI is not hosting the Good Food Conference in 2020.

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