Eric is Chief Marketing Officer with responsibilities for the Marketing Services and Research & Development functions for Perdue. His everyday focus is stewardship and growth of the company’s brands through continuous elevation and quality, product innovation, and effective and efficient demand generation.
Eric joined Perdue in 2014 after leading branded food portfolios at Campbell Soup Company and Procter & Gamble. At Campbell’s he led the company’s pioneering efforts into the Packaged Fresh soup space with responsibility for Sales and Marketing, and helped spearhead the U.S. Soup turnaround of two of its flagship brands, Campbell’s® condensed and Campbell’s Chunky™ soups. Under his leadership, he introduced two of Campbell’s first premium soups into the marketplace with the restage and launch of Campbell’s Naturals™ soups and Campbell’s Slow Kettle™ soups. During his time at Campbell’s, he delivered growth on Pace® salsas and Prego® pasta sauce, and drove the contemporization of the V8® 100% vegetable juice business across advertising, product and packaging. He began his professional business career at Procter and Gamble in 1997, leading Jif® Peanut Butter and Folgers® and Millstone® coffee brands. He has also led as marketing director of premium bedding at Pacific Coast Feather Company.
Prior to that, he served in the U.S. Army with various duty assignments including with the light infantry in the Panama Canal Zone and later with the prestigious 101st Airborne Division.
Eric grew up on the Olympic Peninsula of Washington state. He earned a bachelor’s degree in economics from the United States Military Academy at West Point, and a Master’s in Business Administration from Xavier University. He is married to Eny of 25-years. He has two children, Tyler and Lia, and a dog, Cruz. They live in Easton and enjoy spending time together on Maryland’s beautiful Eastern Shore.